Most DTBH: Design clients are ready for their first beta launch within the first 30 days.

Inside the Designing Your Signature Signature Offer module, you’ll learn the framework of how to build a thriving and sustainable subscription.

With the DTBH framework, you’ll create YOUR unique subscription - not a cookie-cutter version that’s identical to everybody else.

And know - - the subscription you launch with will grow and evolve as you do - which is why you’ll also learn which levers to tweak so that you can create the impact you were born to do.

While I’d love to just give you a plug-and-play template, learning how to design YOUR perfect subscription will help you find more ease within your business and your life.

When was the last time you closed your laptop early on a weekday because you felt like it (without worrying about how you were going to get paid)?

A subscription model allows you the ease and peace of mind of knowing that your cash flow is secure so that you can live your life outside of your business.

The reason why most subscriptions fail is that they're not designed and packaged in a way that helps the client see the value while also allowing you to live the life you want.

Instead of just charging a monthly fee and killing yourself to get all the work done for all the clients, imagine being able to leverage your unique talents and show up and serve the way YOU want.

Inside of DTBH: The Design, I provide the framework I’ve used, trained, and mentored others to use in their business.

Subscriptions are not repackaged hourly services. They are a new way of approaching how we provide value to our clients detached from the hourly model completely.

And let’s talk about the real stuff - as social impact leaders, we build our businesses to be the vehicle to create and fund the social, systemic, and structural change we want to see in this world. To create that change, you cannot work month after month not knowing how you are going to pay your salary, pay your overhead, and grow your business.

We are the change makers needed in this world and a subscription breaks you out of trading time for money so you can build a business that funds your bigger impact.

Think of it this way…

👉🏽 Retainer = reactive; old traditional model of building a business where clients pay to hold your time in case of an issue.

👉🏽 Subscription = proactive; shifts the attorney-client relationship to a collaborative, relationship-driven model where clients receive access to your strategy and guidance without it being tied to the number of hours you bill.

Inside DTBH, you’ll learn how to shift your business from being reactive and constantly playing catch up, to being proactive and actively planning your future and how you’ll continue to scale your business.

With your signature subscription, you reclaim your time and energy so you have the freedom to decide on the business you want to build - - without the stress and overwhelm of the feast and famine cycle.

Open up space to creatively plan where you actually want to go next - the options are limitless.

Nope! While my background is in law, any professional service/service-based business provider is welcome. We've had fitness professionals, marketing professionals, coaches, and legal professionals take what they learned inside DTBH and go on to build successful subscriptions.

Nope! Designing a subscription will use the software you probably already have.

You’ll need a payment processor that allows for recurring billing, a landing page or web page builder, and a content management platform (Fidu, my platform, fits the bill!).

The biggest myth about subscriptions is that you have to overload the content to make it “worth their while”, but in reality, overwhelm is the reason most people quit. Keep it simple and focused on what they need, with the minimum amount of tech to help avoid overwhelm for both you and your clients.

(You’ll learn all of this inside our Design Your Signature Offer module.)

But don’t let a fear of tech slow you down. You can do this with the software you probably already have!

Plus - as an added bonus, I’ll share how you can leverage Fidu to make your transition super easy!

We have two options for you.

First - you can focus on DTBH: The Kickstart to get your momentum started. This is a quick way to get you from idea to action.

But, if you’re ready to jump full-in, they you can grab DTBH: The Design and learn how to find your audience and more!

Whether you're starting from scratch or pivoting - you'll learn everything you need about calling in the right clients to your business in the Designing Your Signature Audience and Designing Your Signature Offer modules.

Even if you already have an audience, getting even more specific with your focus will help strengthen your marketing and help you attract the right clients who want to hire you!

For DTBH: The Kickstart, we DO NOT offer refunds. Once you sign up, you get full access to all materials.

However, for DTBH: The Kickstart, you have 7 days after you sign up to request a refund, no questions asked. Please note: You will NOT have access to all of the materials in the first 7 days.

For DTBH: The Mastermind, you have 7 days after you sign-up to request a refund, no questions asked. Please note: You will NOT have access to all of the materials in the first 7 days. After those 7 days, you may cancel anytime with a 30-day notice and your membership will end at the end of the membership term as calculated based on your cancellation date.

You’re in luck!

You have options. If you’re looking to learn the DTBH framework, they I would recommend doing The Design Course. However, if you are confident in your subscription and are looking to mastermind and strategize with a community, led by Kim, then we recommend The Mastermind.

Note: You will need an active Fidu subscription to join the mastermind.